[Iyrp-gcg] IYRP fundraising

[Serena FERRARI]

Dear Igshaan,



I fully agree with you about the importance of having a coherent 
communication strategy and thus funds allocated to that.

I don’t know the platform GoFundMe, but I do endorse your proposal.



Best wishes,



Serena



De : Iyrp-gcg <iyrp-gcg-bounces at list.cals.arizona.edu> De la part de Igshaan 
Samuels
Envoyé : Saturday, 9 September 2023 9:23 pm
À : iyrp-gcg at list.cals.arizona.edu
Cc : Rashmi Singh <rashmi89singh at gmail.com>; Engin Yilmaz 
<engin at yolda.org.tr>
Objet : [Iyrp-gcg] IYRP fundraising



Dear IYRP GCG member



I hope you are doing well.



As the IYRP continues to gain strength (support, technical outputs, etc.) as 
we move closer to 2026, we are still confronted with the two large 
components we urgently need to address and improve on. These are 
communications and fundraising (particularly at a global level).



A proposal is being presented here where there is an urgent need to develop 
a global communications strategy to amongst others, reach people and 
institutions that we normally do not interact with. We need to make the IYRP 
circle bigger, if I may put it that way. For an effective communications 
strategy, we need funds. We have approached many people within the IYRP ISG 
who might be able to voluntarily  assist with communications, but we 
understand, everyone has a limited capacity. While few people have offered 
limited assistance, it is nowhere enough to get the IYRP communications 
"machine" fully functional and to do what we want it to do. As such, we need 
to have more people on board, and would have to compensate them for their 
time, which we fully understand.



Prior to setting up a global communications team of volunteers and appointed 
members, we need the communications strategy. Given that the development of 
such a strategy will also require human resources, and itself might be 
costly, we seeked the support of the Yolda Initiative, an NGO based in 
Turkey, whose is led by Engin Yilmaz, who has been a very active member 
within the various structures of the IYRP for some time now. This would 
ensure that we have an in-house institution who understands what the IYRP 
wants to achieve but also would be  more cost effective for the IYRP. Yolda, 
who would have to use human resources to develop the communications 
strategy, would have to cover their expenses, which we agree with. 
Therefore, it is proposed that we embark on a crowdfunding campaign to raise 
funds for the development of a global IYRP communications strategy.



I, therefore, seek your opinion and endorsement of doing a crowdfunding 
campaign to develop our communications strategy. It would be appreciated if 
we can have your comments by 25 Sept 2023. The crowdfunding platform 
suggested is GoFundMe, and those who have knowledge and experience of this 
platform are encouraged to comment.



Once the strategy is developed, we will at our next GCG meeting, discuss an 
extended fundraising campaign to fund the communications of the IYRP, which 
would include approaching IYRP ISG members and other philanthropic 
organizations.



Kind regards

Igshaan Samuels

IYRP ISG co-chair







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