[Iyrp-gcg] IYRP Global Taglnes and messages

Sat Jul 10 08:15:32 MST 2021

*Dear GCG members *: please take the time to review this english version
attached here carefully. It will be the core of the messages we will send
out in the social media campaign late August/September to governments and
we need to make sure that there are no red flags that would turn them off.
Please be so kind as to say "OK" if you have no further comments - we want
to hear from all of you. If you prefer to wait for the french and spanish
translations then that is fine but just let us know.

Dear Jurgen

Thanks so much for all your great efforts at capturing everyone's comments
and reconciling them in a few cases. I think we are getting very close to a
good consensus.

In the attached, I have :

a) reduced some of the messages so as to be less than 280 characters, which
sometimes required splitting a message into two,
b) made sure that some of the good buzz words offered by reviewers that
also resonate in UNGA are in, such as 'future generations' , 'harmonious
with nature', and giving more prominence to 'circular economy' which you
had already included
c) bringing back one key message I had suggested before because it brings
back issues that appear in the 12-monthly themes (over-exploitation of
endangered species, wildlife trafficking, mining, etc.). These are also
buzz words that resonate with CBD and UNGA.

Best regards

On Fri, Jul 9, 2021 at 4:04 PM Jurgen Hoth <jurgenhoth1521 at gmail.com> wrote:

> Dear all.
>
>
>
> Many thanks for your incoming comments and suggestions.
>
>
>
> As per our discussion this morning at the IYRP Global Communications Team,
> I would like to share with you an overview of the ongoing review process
> related to the Taglines and messages:
>
>
>
>    1. We thought it would be convenient to extend the review period until *next
>    Wednesday, July 14.*
>    2. Once we receive and integrate this third round of comments and
>    feedback, we will seek to translate the new integrated version into the
>    other official UN languages (Arabic, Chinese, French, Russian and Spanish).
>    This shall allow you to share the Taglines with non-English speaking
>    members of your regions to obtain further feedback so that we can ensure
>    that we are truly reflecting a shared understanding of the key messages.
>    3. We will entirely rely upon your help to obtain, integrate and send
>    us your regional feedback.
>    4. In steps 2 and 3, mentioned above, Maryam will make sure that the
>    government of Mongolia is fully informed, and onboard, with this process
>    and with the final text.
>    5. The latter will be used for all our promotional efforts directed
>    towards the United Nations General Assembly.
>
>
>
> Best,
>
>
>
> Barry + Jürgen (Editorial team for the Messages and Taglines)
>
>
>
> P.S. I am resending attached the current version under review as well as
> the spreadsheet featuring all feedback received in one matrix.
>
>
>
>
>
> *____________________________*
>
> *Jürgen Hoth*, *Biol., UNAM;* *M.Sc., UoGuelph*
>
> *Co-Chair for North America*
>
> *UN International Year for Rangelands and Pastoralists*
>
> *https://iyrp.info <https://iyrp.info> *
>
> (819) 421 4130
>
> 145 York Street Apt 1001
>
> Ottawa, ON, CANADA, K1N 8Y3
>
> jurgenhoth1521 at gmail.com
>
> LinkedIn <http://mx.linkedin.com/pub/jurgen-hoth/36/b1/453>
>
> ResearchGate
> <https://www.researchgate.net/profile/Juergen_Hoth_Von_Der_Meden>
>
>
>
> [image: signature_2001510139]
>
>
>
>
>
>
>
>
>
>
>
>
>
> *From: *Jurgen Hoth <jurgenhoth1521 at gmail.com>
> *Date: *Thursday, July 8, 2021 at 5:10 AM
> *To: *VelascoGil, Gregorio (NSAG) <Gregorio.VelascoGil at fao.org>,
> oskal at reindeercentre.org <oskal at reindeercentre.org>, dana at danamkelly.com <
> dana at danamkelly.com>, y.hijaba at gmail.com <y.hijaba at gmail.com>,
> longrj at lzu.edu.cn <longrj at lzu.edu.cn>, nmghanguodong at 163.com <
> nmghanguodong at 163.com>, rongyuping at cau.edu.cn <rongyuping at cau.edu.cn>,
> igshaansamuels at gmail.com <igshaansamuels at gmail.com>, kedibonec at gmail.com <
> kedibonec at gmail.com>, kenotieno at reconcile-ea.org <
> kenotieno at reconcile-ea.org>, loupadado.org at gmail.com <
> loupadado.org at gmail.com>, sadiama at hotmail.com <sadiama at hotmail.com>,
> badripour at yahoo.com <badripour at yahoo.com>, layne.coppock at usu.edu <
> layne.coppock at usu.edu>, pablofrere at gmail.com <pablofrere at gmail.com>,
> pablo.manzano.baena at gmail.com <pablo.manzano.baena at gmail.com>,
> sadana.dk at gmail.com <sadana.dk at gmail.com>, ong.a2n at gmail.com <
> ong.a2n at gmail.com>, Olivier Maurin <o.maurin64 at gmail.com>,
> sarah.mcdonald at dpi.nsw.gov.au <sarah.mcdonald at dpi.nsw.gov.au>,
> n.mandakh at gmail.com <n.mandakh at gmail.com>
> *Cc: *Ann Waters-Bayer <waters-bayer at web.de>, Maryam Niamir-Fuller <
> mniafull2 at gmail.com>, Hutchinson, Barbara S - (bhutchin) <
> BarbaraH at cals.arizona.edu>, "Engin Yılmaz (Yolda Initiative)" <
> engin at bican.net>, Hutchinson, Barbara S - (bhutchin) <
> BarbaraH at cals.arizona.edu>, Barry Irving <birving at ualberta.ca>
> *Subject: *Re: IYRP Global Taglnes and messages
>
> Dear all,
>
> Many thanks for your responses. Please find attached the WORD document
> with the Messages and taglines that Barry and I integrated based upon the
> feedback received.
>
> I also attached the spreadsheet with all the feedback received from each
> source and their respective comments. There, the boxes filled in bright
> Green are the statements that are found in the WORD document. For your
> feedback, please use only the WORD document–if possible with track changes.
> Thank you.
>
> Our overarching editorial direction was to try to ensure that the
> statements were general enough to provide inclusion for as much of the
> global group as possible without diluting the content.
>
>
>
> Please, do not hesitate to forward to whoever I may have missed. Thank you.
>
>
>
> Best,
>
> Jürgen
>
>
>
>
>
> *____________________________*
>
> *Jürgen Hoth*, *Biol., UNAM;* *M.Sc., UoGuelph*
>
> *Co-Chair for North America*
>
> *UN International Year for Rangelands and Pastoralists*
>
> *https://iyrp.info <https://iyrp.info> *
>
> (819) 421 4130
>
> 145 York Street Apt 1001
>
> Ottawa, ON, CANADA, K1N 8Y3
>
> jurgenhoth1521 at gmail.com
>
> LinkedIn <http://mx.linkedin.com/pub/jurgen-hoth/36/b1/453>
>
> ResearchGate
> <https://www.researchgate.net/profile/Juergen_Hoth_Von_Der_Meden>
>
>
>
> [image: signature_1385230034]
>
>
>
>
>
>
>
>
>
> *From: *Jurgen Hoth <jurgenhoth1521 at gmail.com>
> *Date: *Friday, July 2, 2021 at 10:24 PM
> *To: *VelascoGil, Gregorio (NSAG) <Gregorio.VelascoGil at fao.org>,
> oskal at reindeercentre.org <oskal at reindeercentre.org>, dana at danamkelly.com <
> dana at danamkelly.com>, y.hijaba at gmail.com <y.hijaba at gmail.com>,
> longrj at lzu.edu.cn <longrj at lzu.edu.cn>, nmghanguodong at 163.com <
> nmghanguodong at 163.com>, rongyuping at cau.edu.cn <rongyuping at cau.edu.cn>,
> igshaansamuels at gmail.com <igshaansamuels at gmail.com>, kedibonec at gmail.com <
> kedibonec at gmail.com>, kenotieno at reconcile-ea.org <
> kenotieno at reconcile-ea.org>, loupadado.org at gmail.com <
> loupadado.org at gmail.com>, sadiama at hotmail.com <sadiama at hotmail.com>,
> badripour at yahoo.com <badripour at yahoo.com>, layne.coppock at usu.edu <
> layne.coppock at usu.edu>, pablofrere at gmail.com <pablofrere at gmail.com>,
> Barry Irving <birving at ualberta.ca>, pablo.manzano.baena at gmail.com <
> pablo.manzano.baena at gmail.com>, sadana.dk at gmail.com <sadana.dk at gmail.com>,
> ong.a2n at gmail.com <ong.a2n at gmail.com>, Olivier Maurin <
> o.maurin64 at gmail.com>, VelascoGil, Gregorio (NSAG) <
> Gregorio.VelascoGil at fao.org>, sarah.mcdonald at dpi.nsw.gov.au <
> sarah.mcdonald at dpi.nsw.gov.au>
> *Cc: *Ann Waters-Bayer <waters-bayer at web.de>, Maryam Niamir-Fuller <
> mniafull2 at gmail.com>, Hutchinson, Barbara S - (bhutchin) <
> BarbaraH at cals.arizona.edu>, "Engin Yılmaz (Yolda Initiative)" <
> engin at bican.net>
> *Subject: *Re: IYRP Global Taglnes and messages
>
> Dear all,
>
>
>
> So far we have received three valuable feedbacks.  Many thanks.
>
>
>
> Please be reminded that if you have not yet sent yours, the deadline is
> next Monday COB (5pm NY time), so that Barry and I can integrate the
> information received.  We look forward, in ideally, to send you all a
> prefinal version perhaps that same day and then we would have until
> Thursday the 8th for fine-tuning among us.  This timing shall allow us to
> submit the final version to the Global Communications Team (Barbara, Ann
> and Engin) by Friday the 9th.  Many thanks.
>
>
>
> Please take some time to look into the list of people to whom I am sending
> out this email, above and if I missed someone please just forward it to
> that person. Thank you.
>
>
>
> Best,
>
>
>
> Jürgen
>
>
>
> P.S. To facilitate your access to it, I am herewith resending the same
> document I sent you before for review.
>
>
>
>
>
>
>
>
>
> On Mon, Jun 28, 2021 at 2:47 PM Jurgen Hoth <jurgenhoth1521 at gmail.com>
> wrote:
>
> Dear colleagues and friends, regional IYRP chairs and co-chairs,
>
>
>
> As we approach UNGA we are preparing the branding guidelines for our IYRP
> with key global Taglines and Messages that seek to capture the common
> denominators for all of our regions.
>
>
>
> Please find herewith attached the latest draft document (a page and a
> half) with the text aptly led by Engin Yilmaz. As per the Global RISG
> meeting held last Friday, I was appointed as chief editor for reaching a
> document that we can all comfortably use in our international
> communications.
>
>
>
> I would therefore much appreciate if you would please review the attached
> document (with track changes, please) so that we can reach –in its essence–
> five or six key messages that could represent us all.
>
>
>
> So here are the boundaries of our playing field:
>
> 1. The five taglines and messages already represent key essential
> elements, your refinement will be much welcomed;
>
> 2. Please don’t hesitate to send us one more Tagline & message in case you
> think it is utterly essential for your region; and
>
> 3. Please keep in mind that the *total number of characters is 280* (equivalent
> to three lines).
>
>
>
> The *deadline* for submitting your input is *next Monday, July 5th*, this
> shall give us time to edit, send you back an integrated version for your
> final feedback to be ready by Friday, July 9th.
>
>
>
> Please send directly to me your responses/suggestions/edits. Many thanks.
>
>
>
> Best,
>
>
>
> Jürgen
>
>
>
>
>
> *____________________________*
>
> *Jürgen Hoth*, *Biol., UNAM;* *M.Sc., UoGuelph*
>
> *Co-Chair for North America*
>
> *UN International Year for Rangelands and Pastoralists*
>
> *https://iyrp.info <https://iyrp.info/>*
>
> (819) 421 4130
>
> 145 York Street Apt 1001
>
> Ottawa, ON, CANADA, K1N 8Y3
>
> jurgenhoth1521 at gmail.com
>
> LinkedIn <http://mx.linkedin.com/pub/jurgen-hoth/36/b1/453>
>
> ResearchGate
> <https://www.researchgate.net/profile/Juergen_Hoth_Von_Der_Meden>
>
>
>
>
>
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