[Iyrp-gcg] URGENT review: Flyer on IYRP 2026 for Businesss

[Ann Waters-Bayer]

Dear Maryam,

Just before the deadline …

You might consider including in the section on “What's next?” a mention of the 11 multistakeholder RISGs around the world that have formed and are planning and implementing activities in the lead-up to 2026. Did you receive any responses yet about activities being planned that might be attractive for the business sector? How about a film festival and/or a fair on rangeland products, e.g.during pastoralist day/week celebrations? In the draft action plan for the IYRP,  the Asians mentioned marketing of animal products, WWF mentioned a "producer/consumer engagement campaign”, AFGC/SRM mentioned innovation fairs to share new ideas for pastoral infrastructure etc, and The Rangeland Partnership mentioned “international social media campaigns and video productions to raise awareness of producers, consumers and policymakers worldwide”.

Cheers,
Ann


> On 29 Aug 2022, at 14:55 PM, Maryam Niamir-Fuller <mniafull2 at gmail.com> wrote:
> 
> Dear GCG members
> 
> We are preparing an Open Flyer addressed to the business community, small and large. It is modeled after the general IYRP Open Flyer , as well as the "IYRP for Pastoralists" flyer that we produced several years ago. 
> 
> We will share it at the Natural Fibre Connect Conference next week, where we have been offered a free exhibition booth. This conference brings together public and private stakeholders involved in the animal wool value chain and is organized by the Sustainable Fibre Alliance each year. Our main message is to ensure that this value chain is sustainable and equitable "end to end" (that is, from producer and production all the way to consumer.) 
> 
> Once finalized we will also translate this Flyer for use in other events. 
> 
> I would be grateful if you would review this urgently (comments by wednesday 31st August please), and in particular, suggest any specific activities that are being planned at the global and regional levels that we could include in the final paragraph. 
> 
>  Thank you
> *...*...*...*
> Dr. Maryam Niamir-Fuller
> Co-Chair of International Support Group for the IYRP
> 
> Support the International Year of Rangelands and Pastoralists 2026  https://www.iyrp.info <https://www.iyrp.info/>
>  
> 
> 
> 
> 
> <IYRP for Business draft 2.docx>-- 
> Iyrp-gcg mailing list
> Iyrp-gcg at list.cals.arizona.edu
> https://list.cals.arizona.edu/mailman/listinfo/iyrp-gcg

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